Last week we embarked upon a blog series on How to Sell Your Book, focused on advertising. To recap, unless you are a household name like JK Rowling or Stephen King, you NEED advertising. If you don’t perpetually put your works in front of your potential readers, you’ll get pushed to the side. In today’s…
I’ve recently learned several tactics to sell your book, and I wanted to share them with you. Several people have asked how I started moving books that had long ago joined Amazon’s Millionaire Club (a club no one wants to join!) After repeating myself several times, I figured it better to capture my advice in…
Something I have noticed in many conversations, whether on twitter or in real life, is that we never have enough context. When people describe all the challenges they face writing code, it’s hard to grasp the culture various developers experience. And culture is key. But another overlooked aspect is exactly who is the customer for…
Something I learned about last year, was this thing called “reader magnets”. It was listed at the #1 way to grow your email list. Essentially, people love free stuff, so if you wish to sell books, you need to curate an email list of people that like your work. The easiest way to find such…
Watching the excitement as PVTL rang the opening bell on the NYSE this morning was surreal as our company Pivotal goes public. This excitement was perfectly dovetailed by having spent an hour last night catching up with an old friend of mine. A friend that had introduced me to the Spring family while also helping…
Something everyone has noticed over the past couple years is how Amazon has pushed its way into retail space. And most notably, the publishing industry. Listening to a new podcast (the Sell More Books Show), it appears Barnes & Noble may be on their last legs. They are implementing cost cutting measures that reduce staffing….
I have worked on this novel for eight years, which is why I’m excited to report that Darklight is released! Could a pickpocket be the source of freedom in the Earth’s distant future? Snitch, a young woman who grew up on the streets of Kelmar as a thief, has discovered something terrible. The regime’s evil military…
Are you a writer? Have you have written novels? Tech books? Do you want to? Assuming you said yes to any of those questions, the next question is possibly the most critical one to follow: Are you building your email list? If you said “no”, then you might be making the biggest mistake of your…
A big event is coming. The release of my debut novel, DARKLIGHT, is planned for later this month. And do you know what I dread? A lackluster launch. I have helped launch several indie titles in the past for other authors, but something I finally knuckled down and did this morning was what EVERY author…
Greetings everyone! Today is super exciting because I finally get to reveal the cover to my debut novel, DARKLIGHT. I’ve been working extra hard on this work. I started it in 2010 and have been at it for eight years. It took three editors and four rounds, but it’s finally gotten that extra polish it…
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Videos of my presentations
- Live Coding w/ Spring Data @ SpringOne Platform 2016
- Spinnaker: Land of a 100 Builds @ SpringOne Platform 2016
- Spring Data REST @ SpringOne 2015
- Spring Data REST @ DevNexus 2015
- Debug and Maintain Your Spring Boot App – 7/9/2015
- Cloud Foundry After Dark – 2/15/2015
- Screencast: REST app built in five minutes or less – 11/20/2014
- Spring Data REST – Data Meets Hypermedia – 2014
- Building Your App Mgmt Tools w/ Spring Boot – 2014
- Grails in the Real World™ – 2013
- How to sell your book – Part 2 – Fans July 4, 2018
- How to sell your book – Part 1 – Advertising June 28, 2018
- Why writing framework code is different than end user apps May 7, 2018
- How to grow your email list April 24, 2018
- As Pivotal goes public, I can’t help but reflect on this surreal journey. #PVTL @russmiles @pivotal April 20, 2018
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